Go To 11· tools

Three free tools for the moments when how you say it decides what gets approved.

A pitch builder, an interview prep workspace, and a cost calculator for bad meetings. Built by a communication strategist who works with VPs and directors to get a yes the first time. Use them as long as you want. Keep what's useful.

Pitch Builder
For leaders walking into a new high-stakes opportunity who need their pitch to sound the way it sounds in their head. Answer a structured set of questions about who you are, who you serve, and what you actually change for them. The tool turns that into a positioning pitch you can use the next day.
What users say: "This is exactly what I've been trying to say, and it says it better than I have."
Open Pitch Builder
Interview Prep
For candidates preparing for an interview that matters. Drop in the role, the company, and what you bring. The workspace builds a tailored message, the questions you should expect, and the answers framed around how decision-makers actually evaluate.
Track record: every candidate who's used it has landed the role.
Open Interview Prep
Cost Calculator
For leaders who suspect bad meetings are expensive but have never put a figure on it. Enter a handful of inputs about your team, your meeting load, and your average decision lag. The calculator returns the annual cost of unclear communication so you can stop guessing what it's worth to fix.
Most users discover the cost is six figures before they finish their second coffee.
Open Cost Calculator

These started as tools I built for clients. The pitch I needed to crystallise for a board presentation. The prep workspace I wished I'd had before a high-stakes interview. The calculation that finally put a dollar figure on meetings that should have ended in a decision and didn't. I made them public because the readers who get value from them tend to be the same people I end up working with.

The practice

The public layer of a private practice.

Go To 11 Communication Strategies is the work behind these tools. I work with VPs and directors preparing for board presentations, executive proposals, and the moments where a yes accelerates the next two years and a no resets the clock. Half-day workshops or focused three-to-five session sprints. Twenty years. A thousand pitches diagnosed.

If one of these tools surfaced a problem worth solving properly, that's usually where I come in.

See how I work